Monday, November 14, 2011

LG Electronics Expands Power of Brand Advertising with Interactive Smart TV

, subject marketing media manager, Toyota.  "At Toyota, we self-importance ourselves on our innovative movement to advertising, and as media consumption habits change, we make out a truthful opening to further battle consumers through YuMe and LG." Publishers will be able to certify use of the accessible, real-time reporting method and a presenter of other features. The LG ad platform, powered by YuMe's ACE Relevance Engine, is a turnkey clarification for publishers, which manages publisher ad inventory to optimize ad CPMs and supports a selection of ad sales models including YuMe's Connected Audience Network.  Because the LG ad principle is integrated into LG Smart TV HDTVs, Blu-ray Disc™ players, Smart TV Upgraders and other LG Smart TV platforms, advertisers can dissolve their campaigns on these devices as well as other connected CE devices participating in YuMe's Connected Audience Network.



"The LG ad tenet will license several reciprocal digital ad formats such as interactive manifest banners, in-banner video and in-stream video as well as some changed ad units such as click to sponsored applications and researching coordinate ad units," Chang said. "This cartel of LG's innovative Magic Motion far-off lead allowing for property and click subdue of applications and YuMe's advertising technology opens the detail for developers, publishers and cheerful owners  to cultivate remodelled gladden and ad models on one of TV's most intuitive systems."   LG and YuMe will be perpetual wheelsman ad campaigns in the United States with several unsurpassed advertisers starting in November with broader advertiser participation planned for the happen suddenly of 2012. For more advice on the LG Smart TV Solution, interest visit: lgad.lgappstv.com Designs, features and specifications theme to silver without notice.

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