LG Electronics India has launched the ‘Festival of life’ operation to conduct hurrah and felicity to the underprivileged children of the mankind during this celebration season. This campaign, better known as ‘Light a diya’, aims to stimulate consumers to sojourn the website and supporter the establishment brook CRY – Child Rights and You - through some modest clicks. People can go down a Diya at any of the state/union province of India. On each such click, LG will bestow Re 1/- to CRY, toward ensuring vital rights of Indian children.
One is also persuaded to invite friends to tie this stand and commission Diwali major for the children of India. LG has infatuated up this activity on a digital medium and will be viable till second week of November. Facebook users can stop in LG fanpage “Life’s Good”, and can graceful a diya. Also they can allot this with their friends’ network on sexual networking sites. LG has also introduced many accepted treats for the supporters.
To estimate it exciting for the society who log on to the website, one can decorate the thali with essential sweets, send e-greetings to their families and friends, disport crackers and also go through numerous other promotions for Diwali. Mr. L.K. Gupta, Chief Marketing Officer, LG Electronics India Pvt. Ltd. shared his joy over the throw and said, “Light a Diya is in its third year of commemoration and the answer to such an ambition has been elating.
This approximation of such an snap has been to recognize the underprivileged children and donate to their lives to some extent. We call for and hope that the entire consumers of India will join us in a noble cause as if this.” About LG Electronics, India LG Electronics India Pvt. Ltd, a % owned subsidiary of LG Electronics, South Korea was established in January 1997 in India.
It is one of the most alarming brands in Consumer Electronics, Home Appliances, IT equipment and Mobile Communications space. In India for over a decade, LG has earned a goad stigmatize positioning and is the acknowledged trendsetter for the industry. LGEIL has achieved a business of Rs 13,089 crores in 2009. LGEIL's manufacturing segment at Greater Noida is one of the most eco-friendly units in the midst all LG manufacturing plants in the world. The understudy Greenfield swiftness is located at Ranjangaon; Pune has the understanding to put together LCD TV, GSM Phones, and Washing machines, Refrigerators, Air Conditioners, Optical Disc Drives and Colour Televisions.
This is India's maiden transportable phone manufacturing entity and also Asia's largest Optical Disc Drive manufacturing plant.
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