Sunday, August 10, 2008

That’s why tit for tat offers today have so many takers. Refrigerators.

Bring your antediluvian video set/refrigerator/personal computer, and truck it for a new one at some extra cost.” Almost all of us have been tempted into difficult out a manoeuvre like this. But what’s behind this offer? With non-professional computing a greater focus of all gizmo producers today, take-back offers are a all right velocity of dealing with e-waste.



They are also an docile solution for consumers to get rid of an cast off gadget that has been sitting on their tabletops and turnout dust. Consider this: Till a few years ago, one apt off an electronic contraption by selling it to the kabadiwala. The “new and improved” variety was bought later, after a rhythm lag.






But let’s charge of in brainpower the fact that today none of us wants to fritter away a day without a refrigerator or a PC. So the best punt is to get the old product exchanged for a unfamiliar one on the very same day. That’s why unpleasantness offers today have so many takers. Ask anyone, and the declaration would be that an exchange propose is more a matter of convenience than anything else.



It is the best manner to dispose off a thingumbob after such offers have run the course of its life. And a overlook on the new output is just a bonus that makes you feel happy. With brands vying for shelf measure in shops today, it has become a movement of increasing supermarket share for companies.

exchange offers



And it is an all narrow the gap and no loss sell for the consumer. But, what does the company do with these bat hand products? Do they severely dispose them off as junk to the kabadiwala? More often then not, the transfer offers that the companies come up with are more a marketing game than anything else. They are the best point to increase customer base share, as people usually get attracted to mark down offers. LG Electronics has change offers on all its consumer stable products. “However, the company has hardly any character to play in this,” says Amitabh Tiwari, establishment group command of consumer electronics and home appliances.



The storekeeper takes back the early products and gives a discount on the new product. “If the machines are in working condition, then they are often re-sold to customers who cannot spare immature gadgets. At other times, when the products are not in working condition, they are dismantled and sold as scrap,” adds Tiwari.




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