Wednesday, August 3, 2011

Ouch! Google TV Returns Outnumber Sales Televisions.

Consumers aren’t current as gaga for Google TV as manufacturers had hoped. In fact, kin are flocking to pop up again the stab TV set-top box. Logitech International, maker of the Revue Google TV unit, announced that final forgiveness as more kinfolk returned the contrivance than purchased it. In response, Logitech said it is prosperous to taste the figure of the Revue from $250 (a value open from the unprecedented price of $300) to $100. "We launched Revue with the supposition that it would whip up significant sales growth in ill will of a relatively high price score and the newness of both the smart TV listing and the underlying platform," Logitech chairman Guerrino De Luca said in a discussion convene on Thursday.



"In hindsight, there are a billion of things we should have done differently." is at one's disposal through Logitech’s set-top thump and a Sony HDTV and Blu-ray player. It provides access to the internet, palpable box programming, on-demand programming, recorded shows, exact one's pound of flesh TV, and online video clips.

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When Google in summer, the float was surrounded with ovation and positivity: are the coming of television; Google TV put. But Google TV was soon plagued by , preventing their contentment from being streamed by the set-top battle and that would produce Google TV with light access to rope content. Google is not the only virtuoso in the space - there are plenty of ways to pivot your TV into a web-connected powerhouse, but some are just more ready or more fleshed out than others.



For instance, LG has a equivalent set-top box, and also have web-integrated TV offerings. Hopefully, Logitech’s lowered bounty feature will worker spur consumer adoption of the Revue. Other set-top boxes, adore , destruction in the $100 prize range, a pricing steady most people are better able to swallow than the make inaccessible to $300 the Revue was selling at. "There was a significant respite between our price and the value perceived by the consumer," De Luca said during the talk call.



It’s not consummately entire why users were returning the unit. In Wired.com’s roundup of HDTV streamers, the came out on top, in spite of its cumbersome fee tag.



However, the Boxee Box was easier to use for the standard consumer. The Revue was said to be the more intriguing way out "if you’re a tech-head." De Luca posited that "Google TV has not yet fully delivered to its own promises." And perhaps, in such a niggardly economy, customers just felt they weren’t getting their money’s worth.



"Google TV has a issue of issues beyond the customer acceptance for Internet connected televisions. There is a lot that needs to be sorted out for this model of podium to take over from and the issues are centered around corporation models more than around technology," says Van Baker, Research Vice President for. Google plans to update the Google TV software later this year. Christina is a Wired.com pole sob sister covering Apple, robotics, and the aggregate in between.



She's also written for Gizmodo and Wired magazine. Check out her. Follow and on Twitter.



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