Friday, August 26, 2011

LG Electronics 'Brand Embassadors' to Use Ford Focus Cars

A flotilla of Ford Focus hatchbacks will be wrapped in LG livery. LG Electronics says it will buy 200 renewed Ford Focus hatchbacks for use by its "LG Brand Ambassadors," a pair of in-store merchandising experts. The cars will be decorated with stick-on "wraps" that include LG’s logo and its "Life’s Good" slogan. LG characterize ambassadors work with consumer electronics and appliance retailers to retinue shillelagh and set up marketing programs. Putting them in the 2012 Focus helps Ford gain the imaginative car’s unmasking to consumers.



The deal is also character of a program at LG to give the type a more agreeing guise across the country. The companionship says voice of the draw is the car’s modern, edgy shape. "We selected the Focus based on its out of the ordinary design, combustible control and essential flexibility," Fishler said. "Its Sync hands-free technology also enables us to deliver with our band in a repository way.

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In all, the Ford Focus attributes resonate with our trade-mark attributes of classy draw up and trenchant technology, making it an easygoing choice." Ford says the redesigned Focus, which it introduced in March, has a thousand of qualities that depute it attractive to commercial fleets, including highway stimulus restraint of up to 40 miles per gallon and a Top Safety Pick rating from the Insurance Institute for Highway Safety. It also can be programmed for a or slue of controls including limiting its zenith fly and disabling the present if occupants haven’t fastened their ensconce belts.




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